Amusnet’s Strategic Partnership
Amusnet’s involvement in the 2026 Hollywoodbets Durban July highlighted their role as the Official Gamification Partner, contributing to the vibrant atmosphere of one of South Africa’s most renowned racing events. This year marked its 130th anniversary under the theme ‘Country Allure’.
Engaging Activation Experiences
The event welcomed attendees to the Amusnet Candy Palace zone, inspired by one of their top-performing games. This interactive area allowed guests to immerse themselves in a whimsical realm of sweets and engaging visuals, perfectly aligning with the celebratory spirit of the event.
The Candy Palace Best Dressed Competition
Amusnet’s presence extended to hosting the Candy Palace Best Dressed Competition. The event was co-hosted by Zoalize Jansen van Rensburg, Miss World South Africa 2024, and designer Žarko Jansen van Rensburg, celebrating style and creativity at the Durban July.
Race Highlights and Achievements
During the Grade 2 Amusnet Golden Slipper race, the horse Palace Of Arvernia, ridden by jockey Craig Zackey, claimed victory. This moment underscored the synergy between Amusnet’s gaming innovations and the high-stakes excitement of racing.
Building Robust Industry Connections
The Hollywoodbets Durban July provided an unparalleled platform for Amusnet to fortify relationships with industry stakeholders, blending business opportunities with entertainment in one of South Africa’s key events.
Commitment to the South African Market
Through its active participation in South Africa’s racing calendar, including the Hollywoodbets Gold Challenge, Amusnet underscores a strong commitment to the local market, aiming to deliver enhanced gaming experiences.